When Sarah Jessica Parker, John Cena, Rosario Dawson, Vanessa Hudgens, Ashley Benson and Playboi Carti all come together to launch a brand, how could we not want to be there to bring it to reality? This premier spirits brand came to market with a trove of celebrity partners and it was our pleasure to collaborate to create the films and photography for the market introduction of this category leading beverage launch.
Client: Thomas Ashbourne Craft Spirits
Agency: Light Switch Digital
Executive Creative Director: Stephen Chow
Senior Creative Director: Marla MaCarr
Creative: Richard Granger
Art Director: Devin Pabingwit
Talent: John Cena
Director: Harrison Boyce
Executive Producer: Shelby Ross
Produced By: Group Thrpy
Producer: Min Soo Elle Kim
Director of Photography: Martin Ahlgren
Production Designer: Rebekka Fellah
Art Director: Harper Hellams
1st AC: Greg Frank
Styling: Alix Friedberg
Groomer: Anny Jimenez
